Businessblog

Why you should not despair if you haven't become a world-famous jewelry designer (yet)

By Esther Ligthart on Thursday, 20 February 2020, in Businessblog, Designers

Why you should not despair if you haven't become a world-famous jewelry designer (yet)

You dreamed of having your favorite celebrity wearing your creations on the red carpet. But your reality is very different? You are not alone and there is hope for you; you lovely beautiful creative unsuccessful jewelry designer! 

The Future of Diamonds

By Esther Ligthart on Monday, 20 January 2020, in Businessblog

at VicenzaOro

The Future of Diamonds

The Future of Diamonds, what is it going to be? This ambitious title was the subject of a very vivid discussion during VicenzaOro. I was on the panel and had the honor and pleasure to discuss the future of diamonds with some of the biggest names in our jewelry industry. Here is my report.

Valenza, and their struggle to be seen as the fine jewelry capital of the world

By Esther Ligthart on Tuesday, 17 December 2019, in Businessblog

Valenza, and their struggle to be seen as the fine jewelry capital of the world

Valenza is this small town in Piedmont, Italy, where I fell in love with jewelry. It almost seems a hidden secret, but they want the world to know about their unique artisanal value. I was a guest last week, during the event called: Luxury “Made in Piemonte”: a jewel of sustainability in the digital era. Here is my view on Valenza:

Jewelry Marketing 2.0 or Why the Jewelry Marketing is falling behind and what to do about it!

By Esther Ligthart on Tuesday, 08 October 2019, in Businessblog

Jewelry Marketing 2.0 or Why the Jewelry Marketing is falling behind and what to do about it!

Strong concerns about jewelry sales dropping after the devastating latest figures of De Beers' diamond sales. What is going on? And are we falling behind? While the fashion industry seems to tap into many new routes the charm the consumer, the jewelry world seems to fall behind. It's time to change our marketing! Are you ready for Jewelry Marketing 2.0?

What will the new partnership between CIBJO & BaselWorld bring?

By Esther Ligthart on Wednesday, 10 July 2019, in Businessblog

What will the new partnership between CIBJO & BaselWorld bring?

Baselworld has become a commercial member of CIBJO the World Jewellery Confederation, in an aim, as they explain this new initiative, to be more "firmly rooted in the jewelry, gemstone and pearl industry."

Opinion article: Has the end come for Jewelry Trade Shows?

By Esther Ligthart on Thursday, 29 November 2018, in Businessblog

Or is it time to change?

Opinion article: Has the end come for Jewelry Trade Shows?

Another jewelry brand announced it will no longer participate at two major tradeshows. It's not the first one this year and won't be the last one either. Some predict the end of jewelry trade shows, others think things will never change really. Here is my opinion and my views on a possible, but very different kind of jewelry trade show.

Brexit; what does it mean for jewelry retail in the U.K.?

By Esther Ligthart on Wednesday, 12 September 2018, in Businessblog

Brexit; what does it mean for jewelry retail in the U.K.?

The Brexit is pretty much everyday news. What the outcome will be, no one seems to know, but it has had a -most-likely- short-term effect on jewelry retail in the U.K. Jewelry sales have gone up after the Brexit. How come, is this true and who is buying?

The Swatch Group leaves Baselworld; will this bring a wave of innovation to the industry?

By Esther Ligthart on Monday, 30 July 2018, in Businessblog

The Swatch Group leaves Baselworld; will this bring a wave of innovation to the industry?

The Swatch Group shocked the watch. but just as much, the jewelry world by announcing it would leave Baselworld. As we are waiting for more details, here is my view on what this means. And also; the end coming for Baselworld?

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