Written by Esther Ligthart on Wednesday, 21 October 2020. Posted in Marketing, Business
My blog about jewelry marketing last year caused a bit of a stir. Sit back and let's talk about jewelry marketing today. This weird 2020 has challenged so many jewelry businesses. How to get your marketing right in 2021 and beyond? We might have an answer!
Written by Esther Ligthart on Tuesday, 22 September 2020. Posted in Trends & Inspiration
Who still thinks that pearls are for your nonna or granny; stop! Pearls are hot. Not just because some cool male rappers, actors, and artists are wearing them now too. They are hot because...well, come and discover for yourself!
Written by Esther Ligthart on Tuesday, 22 September 2020. Posted in Brands & Designers
The first words that spring to mind when observing our Jewelry Discovery of the Day: Jacquie Aiche are 'boho chic jewelry'. Her style is relaxed, sensual, and spiritual Much like the designer herself.
Written by Esther Ligthart on Monday, 14 September 2020. Posted in Brands & Designers
Today I would love to shine a light on the jewelry collection of Michael Aram! Discover the jewelry of this American Armenian artist in this blog!
Written by Esther Ligthart on Friday, 11 September 2020. Posted in Brands & Designers
In this new series, I’ll be presenting you a jewelry creator, jewelry brand, or jewelry designer every single day. Today it’s all about the fun jewelry world of Bea Bongiasca!
Written by Esther Ligthart on Wednesday, 26 August 2020. Posted in Retail, Business
Department stores and jewelry brands. Why not rethink the whole idea and boost retail and jewelry sales with some fresh new ideas about sales and marketing? In the upcoming weeks, I'll share some of these ideas with you. The first retail idea is the re-imagined department store. I hear you think! Department stores? How boring have they become! Exactly why we need to rethink them!
Written by Esther Ligthart on Friday, 17 July 2020. Posted in Brands & Designers
Simone Favarin is a jewelry designer that stands out of the crowd. Why? Obviously, his work is gorgeous. From the concept to the actual jewel, it just is beautiful. But that is true for many brands. What makes Simone stand out is the mindful, intellectual approach in his work. And there is more, Simone Favarin and Gieffe Patrimoni have started an alliance together in order to create new possibilities in a world full of challenges.
Written by Esther Ligthart on Wednesday, 08 July 2020. Posted in Trends & Inspiration
Cheering your mood up! These radiant colorful earrings are always a great idea. They lift your mood and your face up, all in one go. Come and see and get inspired!
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