Business & Industry

18 Reasons why jewelry professionals hire a jewelry coach

The most common question I get as a jewelry coach is how to become extraordinary. How to get into the limelight, and why are all these books showing you how to be successful in one afternoon or adapt 8 new habits, not working? Why does the miracle happen to others and not you? Here are the 18 reasons why jewelry professionals hire a consultant or coach!

Finding your voice on TikTok as a jeweler, the forbidden Gatorade viral success

Going viral with a jewelry item on social media isn’t easy. But you may accidentally find your angle and go viral on TikTok. A fun example: The Forbidden Gatorade viral videos

Jewelry & Politics

Is showing your political color a good idea for your jewelry business? In this weird 2020, you didn't have to deal only with a pandemic. This is an election year in the U.S., too. While the rest of the world watches what will happen, we will explore this blog if showing your political colors -as a business is part of the deal today.

Jewelry Marketing in 2021 and beyond

My blog about jewelry marketing last year caused a bit of a stir. Sit back and let's talk about jewelry marketing today. This weird 2020 has challenged so many jewelry businesses. How to get your marketing right in 2021 and beyond? We might have an answer!

Rethinking department stores. A great opportunity for jewelry brands.

Department stores and jewelry brands. Why not rethink the whole idea and boost retail and jewelry sales with some fresh new ideas about sales and marketing? In the upcoming weeks, I'll share some of these ideas with you. The first retail idea is the re-imagined department store. I hear you think! Department stores? How boring have they become! Exactly why we need to rethink them! 

About me



Hi there and welcome! Once upon a time, I entered the world of jewelry. A wonderful world and full of stories to be told and passion to be shared! With over 25 years of real-life experience within the international jewelry industry, I want to share my enthusiasm with you. > Read More

XXX Esther



Latest comments

  • James

    James

    • 27. January, 2021
    Thanks for sharing this informative blog... I really like to buy this type of jewelry because it's very unique and styles.
  • goldelite

    goldelite

    • 26. January, 2021
    These blogs are really amazing.
  • Florina Daniel

    • 21. January, 2021
    Great post! I enjoyed the article. Thanks for sharing this article with us. I am going to bookmark this!
  • Mahek

    • 04. January, 2021
    nice blog thanks for sharing
  • Benjamin Leo

    Benjamin Leo

    • 22. December, 2020
    I think I'll find something reasonable after following your guide. I had been looking for some good jewellery gift options for my spouse....

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