Articles tagged with: marketing

Building Customer Loyalty in the Jewelry Industry: Insights from "The Science of Loyalty"

Written by Esther Ligthart on Tuesday, 09 July 2024. Posted in Marketing, Business & Industry

Building Customer Loyalty in the Jewelry Industry: Insights from

In today's competitive jewelry market, cultivating customer loyalty is more crucial than ever. A recent report by Intuit Inc., "The Science of Loyalty," provides valuable insights into the drivers behind consumer behavior and how brands can foster deeper, more meaningful connections with their customers. This article explores how these insights can be applied to the jewelry industry to build and maintain loyal customer relationships.

LOCALISM or the newfound love for HYPERLOCAL, another massive trend for the coming years

on Friday, 04 March 2022. Posted in Trends & Inspiration, Business & Industry

LOCALISM or the newfound love for HYPERLOCAL, another massive trend for the coming years

Have you noticed how local stores are gaining popularity? From fresh local produce to locally made arts and crafts. We are turning our heads and hearts towards our own communities. Even if this trend was visible before the pandemic started, the pandemic and its consequences likely significantly impacted embracing it. Here is what it means for jewelers, jewelry stores, goldsmiths, local jewelry companies, and jewelry designers.

Jewelry & Politics

Written by Esther Ligthart on Friday, 30 October 2020. Posted in Industry, Business & Industry

Jewelry & Politics

Is showing your political color a good idea for your jewelry business? In this weird 2020, you didn't have to deal only with a pandemic. This is an election year in the U.S., too. While the rest of the world watches what will happen, we will explore this blog if showing your political colors -as a business is part of the deal today.

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