Animals and jewelry are a dreamlike combination. The beauty of the animal itself plus the symbolism that we attribute to them makes us fall in love over and over again with animal jewelry creations made by the most gifted jewelry designers and artisans.

Have you noticed how local stores are gaining popularity? From fresh local produce to locally made arts and crafts. We are turning our heads and hearts towards our own communities. Even if this trend was visible before the pandemic started, the pandemic and its consequences likely significantly impacted embracing it. Here is what it means for jewelers, jewelry stores, goldsmiths, local jewelry companies, and jewelry designers.

The first big trend is a direct result of ongoing changes in consumer behavior mixed with the absurd reality we have all experienced in the past 2 years living with a pandemic. Jewelry is so meaningful for people. No one needs it, but we long for it, our talisman, our tangible memory of loving moments and people in our lives. I think that we'll long even more for jewelry in the future. But we need to adapt. This is the first of a series about mega trends in jewelry and for the jewelry industry. 

There is magic in the sky. The Universe has always been an inspiration for storytellers and artists. The same goes for jewelry creators and watchmakers. As visual storytelling artists, they create jewelry and watches to remind us of the magic in the sky.

Christmas may seem far away, but retailers in Christmas-celebrating countries have literally nothing else on their minds for months before the festive season.
Buying jewelry that they think you will love, thinking about having enough staff for all the extra opening hours, and what about wrapping paper?
But have you ever wondered about going directly to a jewelry designer? Does it sound intimidating? More costly? Difficult, because perhaps you don't know either what you (or the person you buy for) want?
Here are a few tips and reasons you should consider gifting or receiving a very personal jewel this year, directly made by a jewelry designer.

I love those stunning pieces of high-end jewelry on your blog, but who can afford that? Just about everyone I talk to about my blog loves the jewelry but immediately admit they could never buy something similar. One could ask: is high-end jewelry relevant at all?
And I say yes. Here is why:

It's true. I LOVE silver jewelry! The color is lovely, but the material itself invites the jewelry designers to be very playful or bold. Or keep it simple and low-key if you are more into the modest style, but still love the preciousness of the metal. 

Yes. Jewelry really matters. Why? Because of its symbolism. Because it's precious and worn directly on our bodies.
We treasure jewelry the most for its capacity to represent our past, our victories, our memories, our love, our deepest wishes, and our most outstanding achievements.
Jewelry is fashion, status, and fun, which is also true. But the reason it matters and has mattered for thousands of years is because of its capacity to remind us of who we are.