VicenzaOro has grown to become one of the most critical jewelry shows worldwide.
Promises are that this September is going to be spectacular. Here are five reasons why jewelry professionals should visit the show!

The Metaverse.
Some think it's the new exciting online world: a dream, the next big idea!
Others warn that it might be a Utopian dream for now, but it could just as well feel like a mall if we don't watch out.
What is the Metaverse exactly?
And what opportunities does it offer for jewelry businesses?

Jewelry shows offer a great opportunity of bringing together people and businesses. Is there room for improvement? Always. One of the things that matter to me is the missed opportunity of engaging audiences during talks and speeches. It could be so much better! 

Animals and jewelry are a dreamlike combination. The beauty of the animal itself plus the symbolism that we attribute to them makes us fall in love over and over again with animal jewelry creations made by the most gifted jewelry designers and artisans.

Beautiful sunny Capri proves to be such a wonderful place to buy jewelry! My recent visit to the Italian island gave me a good insight into the positive and relaxed luxurious vibe of this magnificent island near Naples.

Mogok. The name of this legendary valley of rubies in Burma has become synonymous with the finest rubies in the world.

Over the past decades, the supply of Burmese Mogok rubies has dwindled, and this isn't only because the U.S. government posed sanctions on the military government of Myanmar (Burma).

Yes, I do have a very fond relationship with VicenzaOro. If you need to pick only one show, then pick this one. 

Ok, I am biased. It's the fair that I have visited since the nineties, and I always loved it. There is an excellent mix between ''Italian vibes'' and many diverse exhibitors, from gemstones to half-finished products and famous brands to niche ones. 

Allow me to take you with me and discover the FIVE reasons you too should come! (apart from having a coffee together ;-) )

Have you noticed how local stores are gaining popularity? From fresh local produce to locally made arts and crafts. We are turning our heads and hearts towards our own communities. Even if this trend was visible before the pandemic started, the pandemic and its consequences likely significantly impacted embracing it. Here is what it means for jewelers, jewelry stores, goldsmiths, local jewelry companies, and jewelry designers.