The increasing attraction of Australian sapphires is a fact. Younger generations love this gemstone in particular for a variety of reasons. Self-expression, personalization, and affordability are just a few of those reasons. Let's explore more!

Department stores and jewelry brands. Why not rethink the whole idea and boost retail and jewelry sales with some fresh new ideas about sales and marketing? In the upcoming weeks, I'll share some of these ideas with you. The first retail idea is the re-imagined department store. I hear you think! Department stores? How boring have they become! Exactly why we need to rethink them!